Contractor directory
UEI VB6DSM6SGXJ5 · CAGE 966H5

Nielsen Consumer LLC

Nielsen Consumer LLC received $4.4M in federal prime contract obligations in the 12 months ending Oct 5, 2026, down 7.0% from $4.7M the year before, and $25.2M since FY2022. Its largest customer is the Department of Commerce.

See 3 contracts ending in the next 18 months ↓
Obligations, latest 12 months
$4.4M
down 7.0% vs. $4.7M
Since FY2022
$25.2M
18 awards
Awards with activity
5
Latest 12 months
Most recent action
Sep 29, 2026
First seen Nov 10, 2021

Contractor details

Unique Entity ID (UEI)
VB6DSM6SGXJ5
CAGE code
966H5
Headquarters
Chicago, IL
Business size
Other Than Small Business

As recorded on this UEI's most recent prime contract action in USAspending.gov. Confirm current registration and certifications in SAM.gov.

Obligations by fiscal year

Net prime contract obligations by federal fiscal year.

FY2022
$4.4M
FY2023
$4.9M
FY2024
$6.8M
FY2025
$4.7M
FY2026
$4.4M

Markets where it ranks top 10

Agency and NAICS markets where this UEI is one of the ten largest primes in the latest 12 months.

Top agencies

Funding agencies ranked by obligations since FY2022.

Funding agencyLatest 12 moSince FY2022
Department of Commerce$2.2M$13.0M
Department of Health and Human Services$1.7M$9.4M
Department of Agriculture$396K$2.2M
Federal Trade Commission$0$140K
Department of the Treasury$0$131K
Environmental Protection Agency$0$126K

Top NAICS codes

Industry codes agencies recorded on this contractor's awards, since FY2022.

NAICSIndustryLatest 12 moSince FY2022
541910Marketing Research and Public Opinion Polling$3.0M$19.0M
811219Other Electronic and Precision Equipment Repair and Maintenance$0$4.6M
518210Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services$1.2M$1.2M
519190All Other Information Services$0$191K
923130Administration of Human Resource Programs (except Education, Public Health, and Veterans' Affairs Programs)$90K$90K
541990All Other Professional, Scientific, and Technical Services$0$74K

What it sells

Product and service codes (PSC) on this contractor's awards, since FY2022.

PSCDescriptionSince FY2022
DH01IT and Telecom - Platform Support services: Database, Mainframe, Middleware (Labor)$10.8M
DD01IT and Telecom - Service Delivery Support services: Itsm, Operations Center, Project/PM (Labor)$6.6M
R499Support- professional: Other$2.9M
B507Special Studies/Analysis- Economic$1.8M
DH10IT and Telecom - Platform AS a service: Database, Mainframe, Middleware$1.2M
R702Support- management: Data Collection$1.2M

Contracts ending in the next 18 months

This contractor's largest awards whose current period of performance ends soon. Options and extensions often move these dates.

AwardAgencyObligatedCurrent end
1232SA26P0351
Department of Agriculture
ERS - RETAIL FOOD STORE DATA
$396KJun 29, 2027
1333LB24C00000030
Department of Commerce
AGGREGATED RETAIL POINT-OF-SALE/SCANNER TRANSACTION DATA.
$6.6MSep 29, 2027
75F40126P00421
Department of Health and Human Services
ACQUIRE LICENSE TO ACCESS US FOOD AND COSMETIC PRODUCTS AND PACKAGING DATABASES
$1.2MSep 29, 2027

Recent awards

This contractor's newest prime contract awards, most recent first.

AwardAgencyObligatedAwarded
75F40126P00421
Department of Health and Human Services
ACQUIRE LICENSE TO ACCESS US FOOD AND COSMETIC PRODUCTS AND PACKAGING DATABASES
$1.2MSep 29, 2026
1232SA26P0351
Department of Agriculture
ERS - RETAIL FOOD STORE DATA
$396KJun 30, 2026
HQC00226CE001
Department of Defense
NIELSENIQ PRODUCT INSIGHTS FOR SNAP ATTRIBUTION
$90KApr 1, 2026
68HE0B25P0240
Environmental Protection Agency
PRECISION AREA LEVEL WATER DATASET
$26KFeb 19, 2025
68HE0B25P0156
Environmental Protection Agency
NIELSENIQ CONSUMER DATA
$100KDec 30, 2024
29FTC124P0018
Federal Trade Commission
THE FEDERAL TRADE COMMISSION SEEKS TO PURCHASE A LICENSE TO DATA.
$140KSep 30, 2024
1333LB24C00000030
Department of Commerce
AGGREGATED RETAIL POINT-OF-SALE/SCANNER TRANSACTION DATA.
$2.2MSep 25, 2024
05GA0A24C0003
Government Accountability Office
NATIONALLY REPRESENTATIVE RETAIL SALES DATA COVERING 3 CALENDAR YEARS FOR FOUR PRODUCT CATEGORIES, INCLUDING HISTORICAL DATA. START DATE TWELVE (12) MONTHS FROM DATE OF AWARD
$74KAug 20, 2024

Prime contracts (award types A–D) from USAspending.gov through Oct 5, 2026. Subcontracts are not included. Net obligations include deobligations and corrections.

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