Top DoD marketing consulting services contractors
In the 12 months ending Oct 5, 2026, the Department of Defense obligated $10.8M in net prime contract dollars under NAICS 541613, down 56.4% from $24.8M in the preceding 12 months. 19 prime contractors received positive obligations, and 6 of them accounted for 80% of that spend.
Prime contracts funded by the Department of Defense. Latest 12 months: Oct 6, 2025 to Oct 5, 2026. Source: USAspending.gov.
DoD publishes contract data to USAspending with a 90-day delay, so the most recent months understate DoD activity.
Obligations by fiscal year
Net prime contract obligations by federal fiscal year (October to September).
Top DoD contractors for NAICS 541613
Ranked by positive obligations in the latest 12 months. Share is of all positive obligations in this market.
| # | Contractor | Latest 12 mo | Prior 12 mo | Share | Rank change |
|---|---|---|---|---|---|
| 1 | MB Solutions Inc | $2.3M | $7.4M | 21.4% | — |
| 2 | Tmgl LLC | $1.8M | $2.7M | 16.1% | ▲ 1 |
| 3 | Barbaricum LLC | $1.7M | $902K | 15.4% | ▲ 4 |
| 4 | Vistra Communications, LLC | $1.2M | $673K | 11.4% | ▲ 4 |
| 5 | Media Fusion, LLC | $1.1M | $1.2M | 10.1% | ▲ 1 |
| 6 | Market/Dean, LLC | $802K | $389K | 7.3% | ▲ 7 |
| 7 | Mcaleese & Associates PC | $400K | $400K | 3.7% | ▲ 5 |
| 8 | Linkitall LLC | $397K | $1.2M | 3.6% | ▼ 3 |
| 9 | Bluf Agency LLC | $245K | $375K | 2.2% | ▲ 5 |
| 10 | Red Carrot Inc | $219K | $591K | 2.0% | ▼ 1 |
| 11 | Schatz Publishing Group, LLC | $136K | $149K | 1.2% | ▲ 8 |
| 12 | Denison Consulting Inc | $132K | $496K | 1.2% | ▼ 1 |
| 13 | ECO Bright Solutions LLC | $122K | $203K | 1.1% | ▲ 3 |
| 14 | Revolve Solutions LLC | $97K | $5.0M | 0.9% | ▼ 12 |
| 15 | Niche.com, Inc. | $80K | $0 | 0.7% | New |
What changed in the last 12 months
Contractors with the largest change in reported obligations versus the preceding 12 months.
Largest gains
- General Dynamics Information Technology, Inc.−$1.1M → $0 (+$1.1M) · no latest-period obligations
- Barbaricum LLC$902K → $1.7M (+$779K) · now #3
- Vistra Communications, LLC$673K → $1.2M (+$573K) · now #4
Largest declines
- MB Solutions Inc$7.4M → $2.3M (−$5.1M) · now #1
- Revolve Solutions LLC$5.0M → $97K (−$4.9M) · now #14
- Exigent Services LLC$2.2M → $0 (−$2.2M) · no latest-period obligations
New to this market
1 contractors received their first obligations in this market (since FY2022) during the latest 12 months. The largest:
| Contractor | First obligation | Latest 12 mo |
|---|---|---|
| Niche.com, Inc. | Jan 29, 2026 | $80K |
Where the money comes from
Funding sub-agencies within the Department of Defense, latest 12 months. The funding organization can differ from the office that runs the requirement.
| Funding sub-agency | Latest 12 mo | Prior 12 mo | Change |
|---|---|---|---|
| Department of the Army | $6.2M | $13.6M | Down $7.4M (54.5%) |
| Department of the Air Force | $3.0M | $2.6M | Up $441K (17.1%) |
| Defense Human Resources Activity | $1.2M | $2.8M | Down $1.6M (56.0%) |
| Department of the Navy | $233K | $5.7M | Down $5.5M (95.9%) |
| Defense Logistics Agency | $140K | $1.1M | Down $958K (87.3%) |
Potential recompetes
Large awards in this market whose current period of performance ends in the next 18 months. Treat these as research leads: options, extensions, and follow-on vehicles often change the timing.
| Award | Incumbent | Obligated | Current end |
|---|---|---|---|
| FA830725CB019 | Market/Dean, LLC MISSION INTEGRATION AND IMPACT (MI2)-EFFORT WILL PROVIDE A SERVICE DESIGNED TO ESTABLISH A STRUCTURED, STRATEGIC APPROACH TO DEPARTMENT OF DEFENSE CUSTOMER ENGAGEMENT. | $1.2M | Dec 31, 2026 |
| W91CRB24C0003 | Tmgl LLC PROGRAM EXECUTIVE OFFICE (PEO) SOLDIER STRATEGIC COMMUNICATIONS (STRATCOM) SUPPORT SERVICES | $4.8M | Jan 6, 2027 |
| H9821026FE027 | Vistra Communications, LLC FEDERAL VOTING ASSISTANCE PROGRAM SERVICES | $1.2M | Jan 29, 2027 |
| W91CRB23P0008 | Mcaleese & Associates PC LABOR - BASE YEAR | $1.6M | May 18, 2027 |
| W91CRB24C0018 | Tmgl LLC COMMUNICATIONS SUPPORT SERVICES | $4.1M | Jun 30, 2027 |
| FA700024F0002 | Media Fusion, LLC UNITED STATES AIR FORCE ACADEMY CREATIVE SERVICES | $4.4M | Aug 31, 2027 |
Common questions
Who are the top DoD contractors for NAICS 541613?
In the latest 12 months, MB Solutions Inc ($2.3M), Tmgl LLC ($1.8M), Barbaricum LLC ($1.7M) received the most DoD obligations for marketing consulting services.
How concentrated is this market?
The eight largest primes held 89.0% of positive obligations, and MB Solutions Inc alone held 21.4%. 1 contractors won their first obligations in this market during the latest 12 months.
Are any large DoD NAICS 541613 contracts ending soon?
6 of the largest awards in this market reach their current end date in the next 18 months. The first is FA830725CB019 (Market/Dean, LLC, $1.2M obligated), ending Dec 31, 2026. An end date is a research lead, not a confirmed recompete: options and extensions often move it.
Related markets
NAICS 541613 across all agencies
HHS · NAICS 541613
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$11.4MState Department · NAICS 541613
$5.1MFigures are net obligations on prime contracts (award types A–D) from USAspending.gov, grouped by funding agency and the NAICS code on each award. Net obligations include deobligations and corrections, so they can differ from positive-obligation totals. See methodology.
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