Top HHS marketing consulting services contractors
In the 12 months ending Oct 5, 2026, the Department of Health and Human Services obligated $66.9M in net prime contract dollars under NAICS 541613, down 24.1% from $88.1M in the preceding 12 months. 21 prime contractors received positive obligations, and 3 of them accounted for 80% of that spend.
Prime contracts funded by the Department of Health and Human Services. Latest 12 months: Oct 6, 2025 to Oct 5, 2026. Source: USAspending.gov.
Obligations by fiscal year
Net prime contract obligations by federal fiscal year (October to September).
Top HHS contractors for NAICS 541613
Ranked by positive obligations in the latest 12 months. Share is of all positive obligations in this market.
| # | Contractor | Latest 12 mo | Prior 12 mo | Share | Rank change |
|---|---|---|---|---|---|
| 1 | General Dynamics Information Technology, Inc. | $30.6M | $37.9M | 43.4% | — |
| 2 | Bixal Solutions Incorporated | $20.7M | $2.1M | 29.4% | ▲ 7 |
| 3 | BLN Fors Marsh JV LLC | $5.6M | $4.9M | 8.0% | ▲ 1 |
| 4 | Triptk LLC | $2.1M | $1.8M | 2.9% | ▲ 8 |
| 5 | Ogilvy Public Relations Worldwide LLC | $1.9M | −$21K | 2.7% | New |
| 6 | Red Carrot Inc | $1.9M | $269K | 2.6% | ▲ 16 |
| 7 | IQ Solutions, Inc. | $1.7M | $8.4M | 2.4% | ▼ 5 |
| 8 | vivo360, Inc. | $1.3M | $0 | 1.8% | New |
| 9 | Crosby Montage Partners, LLC | $1.1M | $0 | 1.6% | New |
| 10 | Chatham Communications JV, LLC | $662K | $2.9M | 0.9% | ▼ 3 |
| 11 | Grupo Castano Inc | $619K | $602K | 0.9% | ▲ 8 |
| 12 | Immersive Concepts L.L.C. | $605K | $593K | 0.9% | ▲ 8 |
| 13 | Westat, Inc. | $479K | $1.4M | 0.7% | ▲ 2 |
| 14 | Family Health International | $366K | $1.7M | 0.5% | ▼ 1 |
| 15 | HCN Global, LLC | $228K | $172K | 0.3% | ▲ 8 |
What changed in the last 12 months
Contractors with the largest change in reported obligations versus the preceding 12 months.
Largest gains
- Bixal Solutions Incorporated$2.1M → $20.7M (+$18.5M) · now #2
- Ogilvy Public Relations Worldwide LLC−$21K → $1.9M (+$1.9M) · now #5
- Red Carrot Inc$269K → $1.9M (+$1.6M) · now #6
Largest declines
- IPG Dxtra, Inc.$7.5M → $185K (−$7.4M) · now #16
- General Dynamics Information Technology, Inc.$37.9M → $30.6M (−$7.3M) · now #1
- IQ Solutions, Inc.$8.4M → $1.7M (−$6.6M) · now #7
New to this market
4 contractors received their first obligations in this market (since FY2022) during the latest 12 months. The largest:
| Contractor | First obligation | Latest 12 mo |
|---|---|---|
| vivo360, Inc. | Sep 25, 2026 | $1.3M |
| Crosby Montage Partners, LLC | Jul 14, 2026 | $1.1M |
| Schatz Publishing Group, LLC | May 28, 2026 | $118K |
| Todd Bryan Perkins | Sep 25, 2026 | $65K |
Where the money comes from
Funding sub-agencies within the Department of Health and Human Services, latest 12 months. The funding organization can differ from the office that runs the requirement.
| Funding sub-agency | Latest 12 mo | Prior 12 mo | Change |
|---|---|---|---|
| Centers for Medicare and Medicaid Services | $33.5M | $16.3M | Up $17.3M (106.4%) |
| Administration for Children and Families | $21.9M | $28.4M | Down $6.4M (22.7%) |
| Office of the Assistant Secretary for Financial Resources | $5.0M | $0 | New |
| Centers for Disease Control and Prevention | $4.3M | $19.3M | Down $15.0M (77.7%) |
| Health Resources and Services Administration | $2.7M | $1.6M | Up $1.1M (64.5%) |
Potential recompetes
Large awards in this market whose current period of performance ends in the next 18 months. Treat these as research leads: options, extensions, and follow-on vehicles often change the timing.
| Award | Incumbent | Obligated | Current end |
|---|---|---|---|
| 75F40125F19004 | IQ Solutions, Inc. 17-MONTH, TIME AND MATERIALS (T&M) TYPE ORDER TO PROCURE REGULATORY COMMUNICATIONS & MEDIA SERVICES TO SUPPORT THE FDA'S CENTER FOR VETERINARY MEDICINE (CVM) | $6.6M | Oct 31, 2026 |
| 75FCMC25CJ023 | Triptk LLC THIS REQUIREMENT ENCOMPASSES MIXED-METHODS RESEARCH TO UNDERSTAND COMPLEX USER JOURNEYS, DEVELOP ACTIONABLE USER PERSONAS, AND CREATE DETAILED EXPERIENCE MAPS THAT WILL INFORM… | $3.8M | Oct 31, 2026 |
| 140D0425F0958 | General Dynamics Information Technology, Inc. ADMINISTRATION FOR CHILDREN AND FAMILIES (ACF), OFFICE OF REFUGEE RESETTLEMENT (ORR), MISSION SUPPORT SERVICES BRIDGE | $39.2M | Mar 21, 2027 |
| 75FCMC26F0055 | Bixal Solutions Incorporated THE MEDICAID AND CHIP DATACONNECT (MAC-DC) TASK ORDER PERFORMS CLOUD/PLATFORM OPERATIONS, SECURE DATA INGESTION AND STAGING, PIPELINE RELIABILITY, METADATA AND ACCESS GOVERNANCE,… | $13.8M | Mar 24, 2027 |
| 75N91021F00203 | Family Health International NATIONAL COLLABORATIVE ON CHILDHOOD OBESITY RESEARCH (NCCOR) COORDINATING CENTER | $3.2M | Mar 28, 2027 |
| 75D30123F17573 | IPG Dxtra, Inc. ARX COMMUNICATIONS & MEDIA | $11.5M | Mar 31, 2027 |
| 140D0426F0274 | Bixal Solutions Incorporated HEAD START INFORMATION COMMUNICATION CENTER (HSICC) SUPPORT SERVICES | $4.8M | Apr 8, 2027 |
| 75FCMC25FJ031 | General Dynamics Information Technology, Inc. THIS ACQUISITION IS A LOGICAL FOLLOW-ON (LFO) FOR CONTRACTOR SUPPORT FOR TASKS ASSOCIATED WITH PROGRAM MANAGEMENT, OUTREACH/TRAINING, INQUIRY MANAGEMENT AND RESPONSE, DISCREPANCY… | $29.2M | Aug 28, 2027 |
| 75D30122F15101 | Westat, Inc. ERASE MATERNAL MORTALITY | $3.0M | Sep 14, 2027 |
| 75ACF122F80049 | Bixal Solutions Incorporated DIGITAL AND INTERNAL COMMUNICATIONS SUPPORT | $9.5M | Sep 29, 2027 |
Common questions
Who are the top HHS contractors for NAICS 541613?
In the latest 12 months, General Dynamics Information Technology, Inc. ($30.6M), Bixal Solutions Incorporated ($20.7M), BLN Fors Marsh JV LLC ($5.6M) received the most HHS obligations for marketing consulting services.
How concentrated is this market?
The eight largest primes held 93.4% of positive obligations, and General Dynamics Information Technology, Inc. alone held 43.4%. 4 contractors won their first obligations in this market during the latest 12 months.
Are any large HHS NAICS 541613 contracts ending soon?
10 of the largest awards in this market reach their current end date in the next 18 months. The first is 75F40125F19004 (IQ Solutions, Inc., $6.6M obligated), ending Oct 31, 2026. An end date is a research lead, not a confirmed recompete: options and extensions often move it.
Related markets
NAICS 541613 across all agencies
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$5.1MFigures are net obligations on prime contracts (award types A–D) from USAspending.gov, grouped by funding agency and the NAICS code on each award. Net obligations include deobligations and corrections, so they can differ from positive-obligation totals. See methodology.
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