Top DOJ advertising agencies contractors
In the 12 months ending Oct 5, 2026, the Department of Justice obligated $13.7M in net prime contract dollars under NAICS 541810, up 192.9% from $4.7M in the preceding 12 months. 5 prime contractors received positive obligations, and 1 of them accounted for 80% of that spend.
Prime contracts funded by the Department of Justice. Latest 12 months: Oct 6, 2025 to Oct 5, 2026. Source: USAspending.gov.
Obligations by fiscal year
Net prime contract obligations by federal fiscal year (October to September).
Top DOJ contractors for NAICS 541810
Ranked by positive obligations in the latest 12 months. Share is of all positive obligations in this market.
| # | Contractor | Latest 12 mo | Prior 12 mo | Share | Rank change |
|---|---|---|---|---|---|
| 1 | Betah Associates, Inc. | $11.6M | $4.4M | 84.5% | — |
| 2 | Modavate Inc | $2.1M | $308K | 15.0% | — |
| 3 | Blue Line Media Inc | $43K | $0 | 0.3% | New |
| 4 | Learfield Communications, LLC | $25K | $0 | 0.2% | New |
| 5 | Outfront Media Inc. | $12K | $0 | 0.1% | New |
What changed in the last 12 months
Contractors with the largest change in reported obligations versus the preceding 12 months.
Largest gains
- Betah Associates, Inc.$4.4M → $11.6M (+$7.2M) · now #1
- Modavate Inc$308K → $2.1M (+$1.7M) · now #2
- Blue Line Media Inc$0 → $43K (+$43K) · now #3
Largest declines
- Geiger Bros.$39K → −$30 (−$39K) · no latest-period obligations
New to this market
3 contractors received their first obligations in this market (since FY2022) during the latest 12 months. The largest:
| Contractor | First obligation | Latest 12 mo |
|---|---|---|
| Blue Line Media Inc | Jan 7, 2026 | $43K |
| Learfield Communications, LLC | Sep 23, 2026 | $25K |
| Outfront Media Inc. | Apr 29, 2026 | $12K |
Where the money comes from
Funding sub-agencies within the Department of Justice, latest 12 months. The funding organization can differ from the office that runs the requirement.
| Funding sub-agency | Latest 12 mo | Prior 12 mo | Change |
|---|---|---|---|
| Offices, Boards and Divisions | $5.9M | −$10K | Up $5.9M (56673.3%) |
| Office of Justice Programs | $5.7M | $4.4M | Up $1.3M (30.6%) |
| Bureau of Alcohol, Tobacco, Firearms and Explosives Acquisition and Property Management Division | $2.1M | $308K | Up $1.7M (565.9%) |
| Drug Enforcement Administration | $67K | $39K | Up $29K (74.9%) |
| Federal Prison System / Bureau of Prisons | $12K | $0 | New |
Potential recompetes
Large awards in this market whose current period of performance ends in the next 18 months. Treat these as research leads: options, extensions, and follow-on vehicles often change the timing.
| Award | Incumbent | Obligated | Current end |
|---|---|---|---|
| 15PBJA26F00000003 | Betah Associates, Inc. BJA-PEER REVIEW | $2.2M | Nov 1, 2026 |
| 15PJDP26F00000001 | Betah Associates, Inc. OJJDP-PEER REVIEW | $1.5M | Nov 1, 2026 |
| 15PNJD26F00000001 | Betah Associates, Inc. NIJ-PEER REVIEW | $1.1M | Nov 1, 2026 |
| 15PVCD22F00000013 | Betah Associates, Inc. INTERNATIONAL TERRORISM VICTIM EXPENSE REIMBRUSEMENT PROGRAM (ITVERP) | $1.7M | Dec 23, 2026 |
| 15JPSS26F00000242 | Betah Associates, Inc. FY 2026 OVW PRE-APPLICATION WEBINARS AND PEER REVIEWS | $5.9M | Dec 31, 2026 |
| 15A00024CAQA00269 | Modavate Inc ANTI-STRAW PURCHASING CAMPAIGN SUPPORT | $3.2M | Sep 25, 2027 |
Common questions
Who are the top DOJ contractors for NAICS 541810?
In the latest 12 months, Betah Associates, Inc. ($11.6M), Modavate Inc ($2.1M), Blue Line Media Inc ($43K) received the most DOJ obligations for advertising agencies.
How concentrated is this market?
The eight largest primes held 100.0% of positive obligations, and Betah Associates, Inc. alone held 84.5%. 3 contractors won their first obligations in this market during the latest 12 months.
Are any large DOJ NAICS 541810 contracts ending soon?
6 of the largest awards in this market reach their current end date in the next 18 months. The first is 15PBJA26F00000003 (Betah Associates, Inc., $2.2M obligated), ending Nov 1, 2026. An end date is a research lead, not a confirmed recompete: options and extensions often move it.
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$5.4MFigures are net obligations on prime contracts (award types A–D) from USAspending.gov, grouped by funding agency and the NAICS code on each award. Net obligations include deobligations and corrections, so they can differ from positive-obligation totals. See methodology.
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